What is O&O Advertising?
Discover one more important jargon term used in Programmatic Advertising: O&O advertising. Get familiar with O&O formats and advantages.
Best DSPs for Programmatic Advertising
Ted Jordan shares his list of best DSPs for Programmatic Advertising so you don’t have to lose time searching the internet to find the right Demand-Side Platform for your campaigns.
3rd party pixels and cookies
Welcome to the world of 3rd party data: discover why pixels and cookies are important and what their role in programmatic advertising is.
Advertising pixels: types, pros and best practices
Learn the basics of Programmatic Advertising with Ted Jordan! Today, we explain what a pixel is in advertising with simple words and expertise. Ready to learn?
Supply-Side Platforms (SSPs) Explained
SSPs basics in advertising: learn what Supply-Side Platforms are used for and who use them. Get familiar with more programmatic advertising technical terms.
What are DSPs?
A DSP is a great tool to use but what does DSP stand for in marketing? What are some Demand-Side Platforms examples? Today, we answer your questions!
What is Programmatic Advertising?
Understand what programmatic advertising is and how it works to increase your ROI and become a programmatic specialist.
