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Blog Posts

Dive into a realm of media mastery, data analytics and business acumen, coupled with innovative marketing consulting and training.

Learn how programmatic advertising works, master Excel functions and tools, and reinforce your knowledge by reading our blog posts.

These posts are a great addition to our certifying online courses!

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How to change shapes in Excel column charts

Learn how to easily change the columns shape in your Excel charts so your colleagues and customers will remember your impacting graphs.

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Navigating with Tab, Enter, and Shift Key on Excel.

How to move between cells when arrow keys are not working (Excel)

Learn how to move between Excel cells without using your mouse or arrow keys. Discover more shortcuts and tricks below!

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How to use the LEFT, RIGHT and MID functions

Learn how to extract text in Excel with the LEFT, RIGHT and MID functions. Plenty of examples to learn from and functions are explained with simple words. If you start...

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How to use the IFERROR function (Excel + Google Sheets)

Discover how to use IFERROR in Excel or in Google Sheets in 4 easy steps! No more errors on your documents or dashboards with IFERROR.

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How to add and use calculated fields in Pivot Tables

Learn how to add, customise and use calculated fields in Excel or Google. Discover how to change fields names or formulas in your Pivot Tables.

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Cope Paste Options on excel with shortcut keys

Copy paste values like a pro! (Excel+Google Sheets)

Copy and paste values (not formulas) using shortcut keys in Excel or Google Sheets! Learn how spreadsheets professionals do it within seconds and become one of them. Save time now...

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What is Programmatic Advertising?

What is Programmatic Advertising?

Understand what programmatic advertising is and how it works to increase your ROI and become a programmatic specialist.

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Programmatic Advertising: What is a DSP?

What are DSPs?

A DSP is a great tool to use but what does DSP stand for in marketing? What are some Demand-Side Platforms examples? Today, we answer your questions!

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Programmatic Advertising: What is a SSP?

Supply-Side Platforms (SSPs) Explained

SSPs basics in advertising: learn what Supply-Side Platforms are used for and who use them. Get familiar with more programmatic advertising technical terms.

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Best DSPs for Programmatic Advertising

Ted Jordan shares his list of best DSPs for Programmatic Advertising so you don’t have to lose time searching the internet to find the right Demand-Side Platform for your campaigns.

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Programmatic: Pixels in Advertising 101

Programmatic Advertising 101: Pixels

Learn the basics of Programmatic Advertising with Ted Jordan! Today, we explain what a pixel is in advertising with simple words and expertise. Ready to learn?

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3rd party pixels and cookies

Welcome to the world of 3rd party data: discover why pixels and cookies are important and what their role in programmatic advertising is.

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