Blog Posts

Dive into a realm of media mastery, data analytics and business acumen, coupled with innovative marketing consulting and training.

Learn how programmatic advertising works, master Excel functions and tools, and reinforce your knowledge by reading our blog posts.

These posts are a great addition to our certifying online courses!

What is O&O Advertising?

Discover one more important jargon term used in Programmatic Advertising: O&O advertising. Get familiar with O&O formats and advantages.

Best DSPs for Programmatic Advertising

Ted Jordan shares his list of best DSPs for Programmatic Advertising so you don’t have to lose time searching the internet to find the right Demand-Side Platform for your campaigns.

Programmatic Acronyms: 44 Terms to Know

Learn what these 44 Programmatic Advertising acronyms mean to understand what your colleagues or customers are saying when they use it. Explained with simple words, by Ted Jordan, for Digital...

2025 Programmatic Advertising and AdTech conferences (8 events)

8 Programmatic Advertising and AdTech conferences to attend in 2025. Learn, network, discover, attend workshops: get better at Programmatic.

Programmatic Advertising: What is a SSP?

Supply-Side Platforms Explained: what does SSP stand for?

SSPs basics in advertising: learn what Supply-Side Platforms are used for and who use them. Get familiar with more programmatic advertising technical terms.

Programmatic Advertising Explained

Understand what programmatic advertising is and how it works to increase your ROI and become a specialist. Go from programmatic dummy to programmatic expert.

How to split semicolon separated values in Excel

Split semicolon separated values in Excel into columns and rows, or convert columns to semicolon separated values, like an Excel Master!

How to change shapes in Excel column charts

Learn how to easily change the columns shape in your Excel charts so your colleagues and customers will remember your impacting graphs.

TRUE and FALSE in Excel (with examples)

Learn how to use TRUE and FALSE functions in Excel and how to count how many times they appear in your spreadsheet. Become a Spreadsheet Master with Ted Jordan!

How to use the LEFT, RIGHT and MID functions

Learn how to extract text in Excel with the LEFT, RIGHT and MID functions. Plenty of examples to learn from and functions are explained with simple words. If you start...

TODAY and NOW formulas in Excel

Calculate the number of remaining days before a date in Excel easily with TODAY and NOW functions. Learn how to check when a worksheet was last refreshed or set deadlines...

What is the IFS function? (Excel)

Learn how to use IFS in Excel instead of using IF with multiple conditions and OR. Learn at your own pace!